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Last Updated on March 19, 2024

Are you ready to build an e-commerce website but need help with Shopify vs WordPress?

No doubt, choosing between Shopify vs WordPress is a significant decision.

Both platforms are great options for connective E-commerce sites. However, your decision will ultimately depend on your requirements and objectives. Additionally, each platform brings distinctive strengths and considerations to the table.

Let’s simplify by breaking down the key factors you must consider when choosing Shopify vs WordPress for your online store.

Alright, let’s get started!

Shopify vs WordPress: What is the Comparison?

If you want to build an e-commerce site immediately, Shopify is the right e-commerce tool. Firstly, it works well for people with significant and unique ideas. Secondly, it benefits those who need to learn how to build an online store from scratch.

On the other hand, many businesses use WordPress to make e-commerce sites because it’s a popular tool for building websites.

Let’s dive into the details of Shopify vs WordPress:

Reasons to UseShopifyWordPress
Ease of SetupShopify keeps things simple. Moreover, it is perfect for those without extensive technical skills.It requires a learning curve. On the other hand, it offers extensive customization options.
Hosting ManagementShopify manages hosting. Additionally, it eliminates the need for external providers.Provides complete control over hosting. Additionally, offering flexibility with more technical involvement.
Support OptionsThe support team can reach you through chat messages. Additionally, you can ask for a callback.Use community forums and outside help. Moreover, it can fix problems independently.
Requirement of Code KnowledgeYou don’t need to know how to code to make a beautiful shop that works on phones.It’s easy to use. On the other hand, you must know how to code to make complicated changes.
Domain ManagementIt has streamlined domain purchase and management within the platform.It has independent domain management with additional steps for registration.
Selling Across ChannelsIt facilitates easy integration with external channels. For Instance, TikTok and Amazon.It may require additional plugins and setup for multi-channel selling.
Flexibility and ScalabilityIt is a quick start but may require more customization.It is highly adaptable, letting you make complex changes and add more users without switching platforms.
Plugin AvailabilityApp Store offers a range of apps. On the other hand, customization may have limitations.It boasts thousands of plugins. Consequently, this will give you more control and flexibility than ever before.
Cost ControlMonthly subscription fees and potential additional costs.You can choose hosting and apps based on your budget. Consequently, this will give you more control over costs.
SEO ControlBasic SEO features with less control over optimization strategies.Advanced control over SEO that lets you optimize for specific keywords. Moreover, you can use a variety of methods.
Multilingual and MultisitePotential limitations in multilingual options and multisite features.It supports unlimited language translations and features convenience.

However, before you move on, let’s find out how much it costs to build a website in 2024.

Shopify vs WordPress: What's better for your business?

What do you think about your business needs and requirements? Furthermore, how can you choose Shopify vs WordPress for your startup?

Shopify works better for companies that:

  • Need to start selling things immediately.
  • Feel free to use Shopify’s pre-made themes. Additionally, need a payment handling service.
  • They’re not big or well-equipped enough. Additionally, they don’t have complicated websites.

On the other hand, WordPress is better for companies who:

  • Want to make many changes to their websites.
  • Want to pick their payment service?
  • Don’t just focus on sales through your website.

Shopify vs WordPress: How to Select?

Feature comparison table between Shopify vs WordPress:

Key features

Shopify

WordPress

Built-in e-commerce functionality
Yes
No
Requires plugins for e-commerce
NO
Yes
Hosted solution
Yes
NO
Open-source
NO
Yes
Built-in blogging platform
Yes
Yes
Free themes available
Yes
Yes
Paid themes available
Yes
Yes
Mobile responsiveness
Yes
Yes
SEO tools and plugins
Yes
Yes
Social media integration
Yes
Yes
Multi-channel selling
Yes
Yes
SSL certificate included
Yes
Varies
Payment gateways supported
Yes
Yes
Transaction fees
Varies
No
Product variants and options
Yes
Yes
Inventory management
Yes
Yes
Shipping calculator
Yes
Varies
Tax calculator
Yes
Varies
Automatic backups
Yes
Varies
Customizable checkout process
No
Yes
Access to source code
No
Yes
Multilingual capabilities
Varies
Yes
User roles and permissions
Yes
Yes
Digital product selling
Yes
Yes
Subscription-based selling
Yes
Yes
Blogging functionality
Yes
Yes
Community support
Yes
Yes
24/7 support
Yes
No
In-built analytics
Yes
Varies
Third-party app marketplace
Yes
Yes

Shopify vs WordPress: What’s the Wins?

Shopify Wins

Themes: All 64 of Shopify’s paid and 10 free themes work on mobile devices. Additionally, themes also come in different styles to best represent your business. Moreover, they also look great and were carefully made.

Security: Shopify hires cybersecurity experts to keep its website safe and works with many payment providers. However, this makes sure that customers can check out quickly and safely.

Internal App Store: One of its best features is the interior app shop in Shopify, which has over 1200 plugins and apps. In other words, you can get almost anything for your store, for free or for a fee.

Custom Web Application: When you sign up for Shopify, you’ll get a unique domain name that you can use to brand your business better. Consequently, this lets you control your domain on the same website as your domain store.

Also Read: What Is Custom Web Application Development?

Customer service: You can get help from a vast database of commonly asked questions. Moreover, you can also email, chat, or call an expert to get help.

Win for WordPress

Free and Open Source: WooCommerce is the best choice for newbies and small businesses wanting to build an online store because it is free.

Complete Customization: You can pick any expensive, expert-grade theme you want. Moreover, you can choose exactly how your website looks by customizing different parts. For instance, header, bottom, checkout, product pages, etc.

Additional Plugins: WordPress plugins can make tasks that would generally be easier, which is great for e-commerce sellers.

Flexible Product: You can use WooCommerce to create online stores selling real and digital goods. Moreover, there are also several product types that you can choose from, and you can keep adding goods regularly.

Inventory Management: The platform’s user interface is based on WordPress. As a result, you can quickly see how much stock you have and take care of your daily inventory. For that reason, it makes counting easy.

In 8 Ways Shopify is Better than WordPress

Let’s explore why most businesses choose Shopify vs WordPress and how beneficial it is for them:

1. Automatic E-commerce Tool

WordPress is a content management system. On the other hand, Shopify is an e-commerce website builder. Moreover, Shopify is software for business owners with built-in e-commerce features. As a result, WordPress has a plug-in that works with blogs and freelancers when it comes to shopping.

2. Web-based Services

Shopify has stable hosting. On the other hand, WordPress suggests Bluehost, Dreamhost, and SiteGround as third-party options. Moreover, hosting that’s already built in makes setup easy. Furthermore, you don’t have to sign up for a hosting service with Shopify because it’s already built-in.

3. Easy to Start

Shopify is a ready-to-use platform that lets store owners quickly set up their websites to focus on making sales. Moreover, Shopify makes it easy to set up your store quickly and easily with its theme designer, hosting, subdomain, and other features.

4. Better Subscription Management

Setting up a WordPress site is not accessible, even though WordPress itself is. On the other hand, Shopify makes paying easier by giving you five plans you can upgrade as your business grows. Moreover, you must pay for hosting to make an online store with WordPress. Furthermore, for a domain name, a theme, maybe even a web creator, and plug-ins.

5. Simple to Change

When you compare Shopify vs WordPress, Shopify lets you change how your website looks, even if you don’t know how to code. Additionally, you can change your pages’ fonts, colors, and style in Shopify. Furthermore, you can quickly get into the HTML and CSS files if you know how to code.

6. Contains Subdomain

You can get a free subdomain on.myshopify.com for your business on Shopify. Moreover, you can also use Shopify’s Domain Name Generator to buy your own.com domain. On the other hand, you’ll need to buy your own domain name as a subdomain for WordPress.

7. Inbuilt E-mail Functionality

Shopify comes with Shopify Email, which is one way it differs from WordPress. In addition, you can send up to 2,500 emails to customers for free with Shopify Email. Also, email templates are available for you.

8. Less Maintenance on the Site

Maintenance changes are regularly and automatically sent to Shopify sites. On the other hand, you have to update WordPress and all of your plug-ins by hand. Consequently, this could open your website to attack, which could not be better for security.

Final Thoughts

Which online store platform is best for you? Both Shopify vs WordPress are great choices but differ in crucial ways. On the one hand, Shopify is best for small to medium-sized businesses that want to be mobile-friendly. On the other hand, WordPress is better for startups and small businesses that are on a budget. Additionally, they need many customization options and the ability to manage their inventory.

Please contact us if you still need clarification about choosing Shopify vs WordPress. At Digital Auxilius, we’ll help you make a choice. Additionally, we provide website development services and have years of experience with both platforms. There’s no doubt that we can help you make the best business choice.

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Sadia Shakeel

Sadia Shakeel is a skilled content writer and software enthusiast with a solid background in computer science. With a Bachelor's degree in Computer Science, Sadia combines her technical knowledge and passion for writing to create compelling and informative content. With over 5 years of experience, she specializes in crafting engaging articles on different topics.